The future belongs to the unusual suspects.
era begins.
The most ambitious brands aren't defaulting to the typical agency solutions. They're seeking partners built for now.
These agencies aren't defined by scale, but by mindset. They're marked by clarity, conviction, creativity, and real skin in the game. They lead with a strong belief system, high-touch relationships, and top-tier talent that delivers.
We call them the Unusual Suspects.
NBZ exists to democratize the win—for the agencies and marketers shaping what's next.
What got you here won't get you there.
In a sea of 14,000+ agencies, great work is table stakes.
Growth now demands more: an agency brand that's unmistakably you. One that fills your pipeline, sharpens your pitch, earns you industry recognition, and makes it obvious why your agency needs to exist.
We help you build it. In weeks, not months.
Today's marketing problems weren't built for yesterday's agencies.
Most agency searches recycle the same names, safe bets, familiar thinking, nothing new.
We connect you to the agencies you haven't heard of yet but need to know.
The ones built for modern marketing.
We know who's out there. What they're great at. And why they're the best fit for you.
The brief you're carrying wasn't built for just any agency. And neither were we.
When growth's on the line, everyone turns to you. But when you need help, where do you turn?
As former new business agency leaders, we know how that feels. That's why we built NBZ+, an exclusive community where top growth pros can share notes, ask for advice, and hear from the best in the business.
And when it's time for your next move, our private NBZ Talent database connects you with agencies that actually get the value of great new business leadership.
Ready to begin?
NBZ was founded to democratize the win—giving the best agencies a fair shot and helping brands find the right partners built for their needs.
With decades of experience leading growth and building world-class brands, we know what excellence looks like, what marketers need, and how to create partnerships that drive real impact.
We live at the intersection of agencies and brands—helping both connect, compete, and grow.
Co-founder
Co-founder
perfect match
to the next level