Winning business starts with a winning brand.

New business today isn't just about what happens in the pitch room. It's about showing up, shaping conversations, and creating demand long before the ask even happens.

That's where NBZ comes in. We help agencies define and activate their brand, ensuring that every touchpoint reinforces what makes you unmissable.

Because when the right clients already know you, the right opportunities follow.

Let's get started →
Our partners
How we do it
We partner with agencies through every step of building a powerful growth engine.
1.
Consider
We uncover the intersection between what's authentically true about your agency and what marketers need. We build an ownable agency brand designed to break through, create demand, and keep you top-of-mind long before an opportunity lands.
2.
Compete
Being right for the job isn't enough. You need a disciplined growth operation with the right people, processes, and tools—run with rigor, consistency, and intention. We optimize your new business engine by making sure you reflect your full potential, 100% of the time.
3.
Close
When an opportunity becomes a must-win moment, we step in. From pitch strategy and proposal development to coaching and managing your pitch team, we sharpen your approach and position you to win.

Agencies call us when…

Whether you're a three-person shop in Chattanooga or a 500-person indie powerhouse, the challenges of growth often feel eerily familiar. Maybe that's a bit comforting.

We've met hundreds of agencies and many share the same core struggles. Explore some of the most common agency briefs we solve.

You might just see yourself in one of them.

Click here to download →

Feeling seen?

Email us. We've probably helped someone just like you.

Who we are
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WE ARE
CO-CONSPIRATORS
Fully embedded in your business, we take ownership of your growth like it's our own.
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WE ARE
NEW BUSINESS VETS.
We've been at the big and small agencies, we know the game, and we know what it takes to win.
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WE ARE
TRUTH TELLERS
We run agency searches. We know what the best agencies are doing, what client opportunities are emerging, and what's keeping marketers up at night.
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WE ARE
BUILDERS.
We don't just craft a strategy — we help execute and embed it so you have the tools to sustain long-term success.
Who we are not
Lead-gen robots.
(The world doesn't need more cold-email spam.)
One-size-fits-all operators.
(Every agency is different, and so is our approach.)
Pay-to-play search consultants.
(We don't sell our connections or charge for access.)
A long-term crutch.
(We build a sustainable new business engine so you can win on your own.)